Budgeting for your Facebook advertising campaign

How much you have to spend depends on your budget and the amount of visibility you need. Here are my recommendations for 1 day budget.

₪ If you are promoting a small business like

Boutique shop
Home based business
Handicrafts
Student’s VISA consultancy firm
Law firm
Hajj package
Tourism (for BD clients)
Car repair workshop

Per day budget     Week days/nights     Weekends, holidays & events     Before Eid/Show/Festivals
Poor     Less than $5     Less than $10     Less than $15
Normal     $5 to $10     $10 to $15     $15 to $30
Good     $10 or more     $15 or more     $25 or more

This estimation is for one day. Please multiply it with your number of days

₪ If you are promoting medium business like

Singers/Model/Photographer/Celebrity/Music Band fan page
Beauty shop/spa/saloon
Online magazine
Bangladeshi Brand

Per day budget     Week days/nights     Weekends, public holidays and events     Before Eid/Show/Festivals
Poor     Less than $15     Less than $20     Less than $20
Normal     $15 or more     $20 to $30     $20 to $30
Good     $35 or more     $50 or more     $50 or more

This estimation is for one day. Please multiply it with your number of days

₪ If you are promoting large business like

Global Brand
Bank
Mobile operator
Government Event
Large website
Election Campaign
Airlines
Trade fair

Per day     Week days/nights     Weekends, public holidays and events     Before Eid/Show/Festivals
Poor     Less than $50     Less than 70     Less than $70
Normal     $50 or more     $70 to $100     $70 to $100
Good     $100 or more     $150 or more     $150 or more

This estimation is for one day. Please multiply it with your number of days

Note:

The above information is only my recommendation based on my experience. The decision is yours . You can spend as little as $1 a day to as maximum $5000 a day (my personal limit)
The estimate budget is based on a single day budget just multiply it the number of days you want to promote your campaign for.
My minimum budget requirement is $30